E-Commerce Strategy
E-Commerce Strategy is a concept that includes many areas. It is a business area that generally covers the work of E-Commerce Directors. As Popart Digital, with the consultancy we provide in E-Commerce Strategic Planning, we plan for you the investments that your brand will make, how you should manage the number of personnel, personnel quality and human resources. This includes sectoral, regional and mass opportunities that make up your SWOT analysis; It is a consultancy that analyzes threats, your strengths and weaknesses, and provides you with intellectual and practical support in every step you take. Should you create a mobile app? Which cargo should you work with? Is the ratio between your personnel cost and your turnover correct? How can you stand out among your competitors? Which steps should you prioritize? We stand by you in all these matters and develop strategies for your project together with you.
Strategies first vary according to the person, institution, brand, and then differ according to the sector, competitors and the universe. Therefore, a strategy specific to you should be developed, your strengths should be highlighted and polished, and your weaknesses should be improved and made ready for the market. You can meet with our Popart digital E-commerce Strategy Consultants for detailed E-commerce consultancy, and you can carry your brand to the future in a healthier, planned and programmed way.
Logistics Management
As a result of all the work you do, you have to ship a product to a customer's home or workplace. The logistics process is the process that starts from the procurement stage of the product and passes until it reaches the final consumer. The warehouse is the key point of this process. Warehouse plan, setup and management in e-commerce should be very simple, automated and as fast as possible. The faster you are in the field of e-commerce, the faster you will reach your goal. The later you send an order from your customer, the more likely it is to be canceled or returned. As soon as the need rises, the motivation to possess will fade over time and the interest will decrease. That's why you can solve your warehouse and logistics problems by relying on our team, which has managed more than 100 warehouse logistics projects active in e-commerce for more than 10 years.
Digital Advertising
In our opinion, Digital Marketing and Performance is the heart of E-Commerce. Keeping it in the most correct balance is therefore very important. This is the place where it should be managed very sensitively and decisively. The content of this consultancy includes the management of all digital advertising channels that you can think of. E.g; Google ads, Facebook ads, Instagram ads, Youtube ads, Onedio ads, Display Advertising, Remarketing, Criteo, Sociomantic, Maillin, Sms advertising…
We manage all these advertising processes. We decide on the budgets in accordance with our meetings with you, we make the right planning for the future target from the strategy department and we take action.
Graphic Design Consultancy
E-Commerce is a completely digital world. You need a visual design, photography and graphic design service to present the product or service you want to sell in the digital world to your potential customers.
We carry out all your design in the most accurate way within the scope of this consultancy, from the drawing of the design of your site to the Instagram story videos, from the banner designs on your site to the advertisement images.
Topics of Basic Strategic Planning
• Financial Resource Management
• Human Resource Management
• SWOT Analysis
• Annual Planning
• Target Income and Investment Plan
• Competition analysis
• Methods and Disciplines to Be Differentiated
• E-Export Process Management